I've been trying for months to get a job and despite years of experience, it seems my age has now become a barrier to being taken seriously.
So, after doing some training to bring myself up-to-date in my chosen area, Digital Marketing, I think I'll start up on my own. As there's quite a bit of competition in this area, I thought I would go out to some local businesses and offer to do some free work in order to build up a portfolio of clients. Then I can start charging when I have that experience and those testimonials under my belt.
My weakness is that I may come across as confident but I am very shy when it comes to selling myself, particularly cold calling. I know that putting myself in front of people is going to be much better than doing some kind of e-mail or FB advertising but the prospect of cold-calling brings me out in a sweat. Any advice out there on how best to start?
I know someone who got into marketing started off by helping out in school PTA, she organised a lot of events (even outside school), make lots of contacts with people/companies/shops etc. Make advertisements, generally lots of marketing skills in practice where you can put on CV. May be it is something you like to consider?