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What makes artisan bread so special?

(44 Posts)
Lucyellensmum95 Sat 16-Mar-13 23:00:23

Its really expensive so i have never bought it, what is it exactly?

TunipTheVegedude Sat 23-Mar-13 16:50:41

When I made proper custard a while back my friend called it 'artisanal custard'.
I also made artisanal mayonnaise last week.

RockinD Sat 23-Mar-13 16:49:04

I have a sourdough starter that started life as Herman the German. It takes me 5 mins to make the 'sponge', 10 mins the next day to knead and 20 mins to bake. I use spelt flour.

I cannot imagine why I would ever want to buy shop bought bread again, or indeed why I would buy 'artisan bread', which is clearly the coming thing, when it so quick and easy to make your own.

ChrisYoung Thu 21-Mar-13 12:59:30

Sadly the term 'artisan bread' has no legal definition and so is technically meaningless.

Beware of imitations - supermarkets might use the word 'artisan' to market loaves that look sort of rustic but have they been made on site by skilled local craftspeople using high-quality ingredients and natural longer fermentation processes? Or have they been made by machines using a cocktail of artificial addtives in a process that hasn't allowed the dough to ripen and develop flavour naturally, perhaps somewhere far away before being frozen and rebaked in-store?

The Real Bread Campaign prefers the term Real Bread, which we define as made without processing aids or any other artificial additives.

Real Bread is at once simple and universally accessible (anyone young or old can make it, either in the oven or in a machine) and open to being elevated to something special in the hands of a genuine artisan.

We believe in an honest price for an honest crust. A small, independently-owned bakery helps to create more jobs per loaf for people in your local community (and skilled jobs at that) and helps your local high street and economy, rather than the shareholders of a large industrial loaf manufacturer or supermarket chain.

See the Real Bread Campaign website for more info.

CogitoErgoSometimes Mon 18-Mar-13 11:33:15

As a breadmaker myself I struggle to work out how <50p's worth of very ordinary ingredients ends up costing £5 retail, even with the extra labour, skill and TLC that goes into it. I live near a flour mill that charges a pretty stiff price for their stone-ground flour and, even if I use that, I can't get to a fiver a loaf. I don't think it's pretentious to want good quality, tasty bread, I just get put off by the mark-ups.

Merguez Sun 17-Mar-13 20:44:10

It is hand-made not mass-produced.

Often from organic flour.

usually get some more unusual varieties e.g.. sourdough.

No nasty chemical additives.

usually tastes much better than bog-standard supermarket bread.

And is more expensive (because it is not mass-produced).

I don't know why some people on here seem to think it's pretentious. It's a bit like the difference between buying a ready-made frozen lasagne with added horse meat and making your own from scratch.

snoworneahva Sun 17-Mar-13 19:51:02

I do the first stage in the bread making but I do the second proving in a standard bread tin and bake in the oven. Bread kneaded using the food mixer is easier to handle, easier for pizza making.

Ellenora5 Sun 17-Mar-13 16:59:01

My artisan bread takes about ten minutes to put together and about half an hour in the oven, I actually give quite a bit of it away to family and friends, I'm going start attaching a price sticker to each loaf smile could be a nice little earner

starfishmummy Sun 17-Mar-13 16:56:28

Hiddenhome - don't forget the flour weevils for added protein!

SquinkiesRule Sun 17-Mar-13 16:40:13

Thanks for that link kiwi, I've saved that recipe. I usually do bread in the bread maker. It's gets eaten so fast around here grin

kiwigirl42 Sun 17-Mar-13 09:41:23

its bloody easy to make yourself!

now, click here on the link to the basic recipe for Artisan bread in 5 minutes a day and buy some decent strong bread flour (ie not the ratshit floor scrapings for 40p a lb) and you'll make better bread than you'll ever buy

snoworneahva Sun 17-Mar-13 09:23:31

What's wrong with capers? What have I missed?

Lucyellensmum95 Sun 17-Mar-13 08:59:44

DP's bread last night was lush - we stopped buying shopbought cardboard loaves a while back and now he has ressurected the breadmaker we may not buy it for a while either.

Artisan bread is up there with boden and capers for me smile

snoworneahva Sun 17-Mar-13 07:43:51

I don't buy bread - one look at the list of chemicals puts me off and often the poncy looking bread is just as bad! We make our own, very easy, cheap and crap free!

RowanMumsnet (MNHQ) Sun 17-Mar-13 07:26:05

Hello there

This one isn't really an AIBU so we've moved it to 'Food'.

HorraceTheOtter Sun 17-Mar-13 00:53:30

Message withdrawn at poster's request.

pigletmania Sun 17-Mar-13 00:27:46

More excuse to Hyke up the prices

SquinkiesRule Sun 17-Mar-13 00:07:40

It's made by Lentil weaving hippys.

timidviper Sat 16-Mar-13 23:39:45

Snob value

Lucyellensmum95 Sat 16-Mar-13 23:38:31

Dilly, so its a bit like this but for beer ?

Do you have to have it with Naice Ham?

hiddenhome Sat 16-Mar-13 23:26:31

Add mouse droppings for that extra crunch grin

DillyTante Sat 16-Mar-13 23:25:15

The Real Bread Campaign

YouTheCat Sat 16-Mar-13 23:24:12

You mean, I could spend 30 minutes making some bread and then some berk person would pay me a fiver for it? Hmm, could be on to something here.

DillyTante Sat 16-Mar-13 23:23:53

Slow risen bread is much better for you. The gluten is more broken down & easier to digest. Shop breads, even fresh, often made quickly & with far more ingredients than necessary (flour, water, salt, yeast). You are paying for people's time.

thegreylady Sat 16-Mar-13 23:23:21

I have a secret craving for a Warburton's toast loaf sad

MarmaladeTwatkins Sat 16-Mar-13 23:22:28

Those patterns in the top of the loaves are made by Helga pressing the dough into her armpit hair before baking.

The earthy taste is where little Cressida has had a knead after playing with her organic slug farm.

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