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"Aptamil 'best formula' and other claims not supported by evidence, says Advertising Standards Authority"

(10 Posts)
TAFKAtheUrbanDryad Wed 22-Jul-09 08:21:25

Mike Brady's blog here.

MrsBadger Wed 22-Jul-09 08:44:03

caught this on R4 this morning and gave it an enthusiastic round of applause, to the mystification of the rest of the queue of traffic

mawbroon Wed 22-Jul-09 08:58:20

My DH forwarded me the BBC article reporting this.

He must have actually been listening to my rantings over the years!!!

TAFKAtheUrbanDryad Wed 22-Jul-09 09:03:17

grin @ MrsB.

Mawbroon - can you link to the BBC article here please?

welliemum Wed 22-Jul-09 09:03:39

Fantastic news! grin

The way Aptamil have lied about Immunofortis makes my blood boil.

MrsBadger Wed 22-Jul-09 09:04:44


MrsBadger Wed 22-Jul-09 09:05:41

oh bother

bbc article

ABitBatty Wed 22-Jul-09 09:19:21

Brilliant news, I was so pleased when I saw this smile

MamaMaiasaura Wed 22-Jul-09 09:27:12

So pleased this has happened. Had to show ds1 (9 years old) as he was convinced it was true that they found something as good as breastmilk. He is interested as i am still nursing ds2.

FaintlyMacabre Wed 22-Jul-09 09:31:43

Does that mean that the advert with the Readybrek style blue glow will be off our screens? Fantastic stuff!

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