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How much to charge for sponsored posts?

(1 Post)
WordWeasel Tue 13-Sep-16 18:08:26

Hi,
I've got a mid-sized blog that's been going for a couple of years and gets between 10 000 and 20 000 hits per month. Audience engagement is good. I'm generally on about page 3 of Google in relation to my blog's subject area.

So here's the question: I've been contacted by an agency offering me a sponsored post opportunity and asking for my rates. But I have no idea how much to charge! I've found a few articles on the subject by Googling but still have no idea. The brand is a relatively small company so I assume that they wouldn't have loads of money to throw at me. But the product sounds excellent and very relevant to my readers so I'm happy to do the post.

Any advice please? The blog is about a very specific hobby, if that helps.

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