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No free parking for just formula

(225 Posts)
SquawkFish Sat 12-Nov-16 08:57:11

Just a bit shocked by this despite thinking I was quite pro breastfeeding. Would be interested to hear others views, particularly as the baby is being formula fed due to medical reasons.

DoingTheBestICan Sat 12-Nov-16 08:58:35

Formula food cannot be included in any offers, I used to work in Boots and it is excluded from the points system.

exLtEveDallas Sat 12-Nov-16 08:59:32

It's nothing to do with BF or FF. It's the law.

Scooby20 Sat 12-Nov-16 09:01:30

But why is it law?

fourcorneredcircle Sat 12-Nov-16 09:02:07

"Formula is not the same as fags" ... surely the DM haven't misquoted PAS spokesperson to sound more salacious ...

EdithWeston Sat 12-Nov-16 09:02:31

It's correct under the law/guidelines as stands.

Retailers cannot include formula in any discount or offer.

And it's been like that for years - a global ban following the utterly reprehensible marketing activities of formula companies in the third world.

TresDesolee Sat 12-Nov-16 09:02:50

It's also fuck all to do with the EU (not swearing at anyone on the thread but this is a pure fucking lie from the Mail)

It's the World Health Authority guidelines incorporated into UK law by the British government. EU had sweet FA to do with it.

All that said I agree the WHO code is too blunt when it comes to parents using formula in developed countries. Shaming people at the tills is shitty.

tabulahrasa Sat 12-Nov-16 09:03:07

"But why is it law?"

Infant Formula is not to be promoted or advertised in any way, that includes special offers, points...and apparently parking.

BlurryFace Sat 12-Nov-16 09:03:08

Stupid fucking law, Boots won't give points for formula here either even though it's a mainland law, not a local one.

44PumpLane Sat 12-Nov-16 09:03:32

Yep, it's a shame the person in the supermarket wasn't perhaps a bit more sympathetic but I don't know what the lady expected them to do.

It's legally not allowed to be included in any points offer or special offer (such as parking validation).

GreatFuckability Sat 12-Nov-16 09:03:43

Its a ridiculous extension of an already fairly dubious law in my opinion.

DoingTheBestICan Sat 12-Nov-16 09:03:49

When people asked us this in Boots we were told to say the Govt will not allow formula food to be 'promoted' by giving points for buying it as it could be seen as promoting FF.
It is law.

CotswoldStrife Sat 12-Nov-16 09:04:28

No incentives can be attached to formula milk, this is not the store's choice but an EU regulation. Annoying though it is not to get the parking refund, it is ridiculous to go to the papers over this hmm

dingdongdigeridoo Sat 12-Nov-16 09:04:44

I don't know why they feel the need to highlight that she's not breastfeeding for medical reasons. Who cares what her reasons are for FF? It's entirely up to her.

welshweasel Sat 12-Nov-16 09:04:54

I totally get why they can't offer free parking with formula (not saying I agree with it) but surely the cashier would have just suggested buying another low cost item such as chewing gum so that she could get it? She may have done. Who knows, might have just been a good excuse for a daily mail sad face.

Scooby20 Sat 12-Nov-16 09:04:58

Infant Formula is not to be promoted or advertised in any way, that includes special offers, points...and apparently parking

I know what the law is. But why? I think it's disgusting.

EdithWeston Sat 12-Nov-16 09:06:37

Here's the Wiki page on the history of restrictions on the marketing of breastmilk.

It started with internation agreement in the UN (WHO) back in 1981.

fourcorneredcircle Sat 12-Nov-16 09:08:19

It's the law because it used to be normal for formula companies to market themselves as "better" for baby than breast milk (coz it's scientificly designed, innit) to the point that parents were being conned and breast feeeding, despite all the evidence to the contrary was seen as "lesser". The companies were asked to stop, they didn't. Governments across the EU tried to counteract the formula companies advertising etc. By funding national campaigns for education about breast being best, the formula companies just spent even more on advertising.

There's nothing wrong with FF if that's what you choose, or for some reason that's what your baby has to have HOWEVER these laws were brought about because formula companies repeatedly flouted evidence and played on people's fears about doing the best for their child.

Tangoandcreditcards Sat 12-Nov-16 09:08:38

Urgh. I hate this. Had the same years ago (think I posted on here at the time) when had to pay £4 delivery TO STORE for formula that they didn't stock even though I'd spent enough for free delivery. Purely because it was formula.

It's not the law (as the promotion is contingent on expenditure rather than the actual purchase). And it's a very "computer says no" interpretation of it.

CotswoldStrife Sat 12-Nov-16 09:08:49

Commission Directive 2006/141/EC

This is the existing legislation for England, from 2007.

MrsJayy Sat 12-Nov-16 09:10:25

It is a ridiculous law but it is to do with formula companies making claims of we are best against each other iyswim.

Feelingworriednow Sat 12-Nov-16 09:10:45

Slight aside but you can't show an "obviously non fertile women" (or any male) feeding a small baby with a bottle either. It's ok for follow on milk, so bigger child, but not baby milk. The reasoning is that this promotes one of the benefits of bottle feeding which is that someone else can do it. 'Tis true I promise!

WinnieTheW0rm Sat 12-Nov-16 09:13:51

"No incentives can be attached to formula milk, this is not the store's choice but an EU regulation"

No, not EU, UN

RustyBear Sat 12-Nov-16 09:14:22

Tresdesolee- if the Mail is lying about it being due to EU regulations then so is the Guardian - it's in their story too, as a quote from the Dept of Health.

WinnieTheW0rm Sat 12-Nov-16 09:15:24

"Governments across the EU tried to counteract the formula companies advertising etc."

Not EU, governments across the world

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