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To think Waitrose shouldn't be categorising their children's cake like this?

(91 Posts)
IWantADinosaurCake Tue 18-Nov-14 13:28:21

Just looking at cakes for upcoming birthdays on the Waitrose website, and I was disappointed to see that they had classified their children's cakes into Girls Cakes and Boys Cakes.

Girls Cakes consists of cupcakes, barbie and ladybirds, and Boys Cakes includes fire engines, pirate ships and dinosaurs.

I know you don't have to follow the categories, but I find it so sad that Waitrose have designed the categories in this way - what's wrong with just 'Children's Cakes'?

sleepyhead Tue 18-Nov-14 13:31:04

How bizarre confused

So a chocolate dinosaur cake is not for girls.
A ladybird cake is not for boys.
But a spotty dog cake is for both.

Seems like they just created more work for themselves there.

MegMogandOwlToo Tue 18-Nov-14 13:36:23

Some people do prefer to shop this way though, which is why stores categorise products into boys and girls.

You can still buy things from each category though, although it is frustrating!

Tangoandcreditcards Tue 18-Nov-14 13:38:21


Also they are being even more U for "out of space cake"

ouryve Tue 18-Nov-14 13:40:11

It's an utterly pointless categorisation, though. Who on earth end up paralysed with indecision because they can't decide whether or not a cake would be suitable for their little boy?

SkaterGrrrrl Tue 18-Nov-14 13:40:27


This drives me mad. My daughter likes dinosaurs. She hates Barbie.

Breaks my heart to see little ones put in constrictive little gendered boxes.

ClawHandsIfYouBelieveInFreaks Tue 18-Nov-14 13:40:53

YANBU and I think someone needs to let them in on the Let Toys be Toys for Girls and Boys campaign!

LegoCaltrops Tue 18-Nov-14 13:45:20

Ha. DD would not choose any of the girl cakes, only the boy or neutral ones.

SmileAndNod Tue 18-Nov-14 13:46:15

I've just bought Lego at asda and it went through the till listed as 'Boys toys'confused. Surely just 'lego' would have done!

noblegiraffe Tue 18-Nov-14 13:51:52

The spotty dog and the spider cake say "James" and "Daniel" on them so they clearly think they are boys cakes really even though they shoved them in the girls section too. I suspect that they realised that having 10 boys cakes and only 6 girls cakes was rubbish so they tried to even it up.

sleepyhead Tue 18-Nov-14 13:53:47

I didn't notice the spider cake was in both as well.

So... spider is a unisex minibeast, but ladybird is for girls. Curiouser and curiouser.

MonstersBalls Tue 18-Nov-14 13:55:08

This makes me so cross angry. What's the bloody point in genderizing cake ffs. Why should my DD feel she's making the wrong choice when she chooses her birthday cake.

My 6yr old DD has so far had a pirate cake, a fireman sam cake and a football cake. Thankfully I didn't get them from Waitrose!

FishCanFly Tue 18-Nov-14 14:12:10

Black cat cake is not for boys? How weird

Whippet81 Tue 18-Nov-14 14:13:01


It makes me cross too.

Bulbasaur Tue 18-Nov-14 14:16:18

Cats are for girls, but spiders are for both...


Interesting way of breaking them up. There's not even that many cakes. You could fit them all on the same page.

foodfiend Tue 18-Nov-14 14:17:13

YANBU. It's ridiculous. I hate that people buy into this crap, like the parents at a recent PTA cake sale, 'Ooh, no I can't get that one for [boy's name] - he'd be really cross if I got one with a heart on it.' Right, he'll hate the CAKE, with the heart-shaped SWEETIE! Because boys just hate love, sweets and cake, (or at least they probably learn to if they hear grownups saying guff like this. Grrr.)

mommy2ash Tue 18-Nov-14 14:17:39

I guess my dd would be their target market as all the ones she would pick are in the girls section. she would see the ones in the boys section as for boys without a classification and im ok with that

KurriKurri Tue 18-Nov-14 14:24:11

Usual Waitrose craziness.
And the prices are insane, - 48 quid for a cake ????? Does a bit of sponge and fondant icing cost more if it includes lazy gender stereotyping?

foodfiend Tue 18-Nov-14 14:24:22

dd's birthday cake. Consumed by both boys and girls...

SophieBarringtonWard Tue 18-Nov-14 14:27:43

What a load of crap. I am disappointed in Waitrose. DD2 had a "pirate" party for her birthday, enjoyed by both boys & girls, even the pirate cake! Shock horror.

MiddletonPink Tue 18-Nov-14 14:32:41

But if your DD likes dinosaurs go to the boy cake section.

There isn't a problem is there?

I couldn't care less about boys or girls sections.
I would just go to the section where the cake is I wanted.

noblegiraffe Tue 18-Nov-14 14:36:06

The fact that they have struggled to classify some of the cakes by gender just shows what a stupid thing it was to be doing in the first place.

Theorientcalf Tue 18-Nov-14 14:37:06

How on earth is a ladybird considered girlie?

JadedAngel Tue 18-Nov-14 14:40:01

Message withdrawn at poster's request.

noblegiraffe Tue 18-Nov-14 14:40:13

It's a ladybird. Hence a girl thing. My DS was obsessed with ladybirds for a while so I bought him a dress up costume. It was in the girls section and had a frilly tutu thing. hmm

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