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To ask someone for help to explain why this is £107.00

(21 Posts)
LaurieFairyCake Fri 03-May-13 07:51:40

Emma Bridgewater File

confused confused confused

BrienneOfTarth Fri 03-May-13 08:08:43

It's a members-only emporium selling limited edition stuff.

It's all about high-volume vs low volume products - high volume is cheap, low volume is expensive.

We've got used to stuff being cheap because it is made in high volume with as low production costs as possible. So the initial design and setup costs are spread over tens of thousands of final items, and these costs only add pennies to the final cost.

The reason that sofas, for example, are so ridiculously expensive, being several thousand pounds for something which feels intrinsically like it ought to be only a few hundred, is that there are so many thousands of different sofa designs. Therefore each design will only sell a relatively small number, so each person that buys a sofa has to pay for a significant fraction of the wages of the person who designed the sofa and set up the processes for making it.

This emporium is selling low-volume heavily-designed versions of the high-volume tat which we can get cheaper elsewhere. The premium price is because it is low volume, but partially it's low volume because it is premium price. The people who have £107 to spare on this will be pleased to know that their home which looks so elegant filled with objects llike this is so different from the homes of ordinary people who buy cheap tat from WH smiths.

Dawndonna Fri 03-May-13 08:10:24

because somebody priced it wrongly

yaimee Fri 03-May-13 08:10:53


Dawndonna Fri 03-May-13 08:11:09

Aaargh. Can't sort it. I suspect it's meant to be £7.00 as from the Emma Bridgewater site it is £12.00.

Tee2072 Fri 03-May-13 08:14:40

Except, brienne, Dawndonna's link has the exact same thing for £12.

So there goes your limited edition theory...

It's because, Laurie, a lot of people have more money than sense.

Tee2072 Fri 03-May-13 08:15:40

Sorry, the font is slightly different.

It sure as shit isn't £107 different.

LaurieFairyCake Fri 03-May-13 08:21:44

Thank goodness its the wrong price !

I thought one of you would come on and say you had one but it's 4 feet tall and made of wood or summat as there's no dimensions on that advert

ladymariner Fri 03-May-13 08:22:20

Agree with tee monied or not, who in their right minds would pay £107 for that???

Theas18 Fri 03-May-13 08:22:29

Is It a file with a cake in it? THe sort that befuddled Mum send to their imprisoned children?

JazzDalek Fri 03-May-13 08:23:00

Definitely a mistake grin

They've had those on Achica before and they weren't £105.

noblegiraffe Fri 03-May-13 08:25:48

Usually the answer is 'because that's what enough people are prepared to pay for it to make it worth it'

However, I'm hoping that no one actually is prepared to pay a hundred quid for a box.

francesdrake Fri 03-May-13 08:40:13

And a box with instructions written on it, at that.

OTheHugeManatee Fri 03-May-13 10:42:03

On a similar note, can someone please explain to me why this piece of shite MDF is worth nearly £800?


Poledra Fri 03-May-13 10:48:32

Surely someone's been pissed when updating the website?

bollockstoit Fri 03-May-13 10:49:38

Because a fool and his/her money are easily parted? <eyes whsmith cheap tat>

TheBigJessie Fri 03-May-13 10:55:59

Talking of mistakes, I once wanted a CD, and found it on, priced at £999.99 second-hand!

They've put it at £11.99 now after my e-mail.

WhiteBirdBlueSky Fri 03-May-13 10:59:33

Still, a very succinct explanation from Brienne.

FreudiansSlipper Fri 03-May-13 11:04:47

I have just been looking at this very website

have just ordered a daddy mug for faiths day the ex is a mug and everything has to be expensive, this was in the outlet department smile

seasalt Fri 03-May-13 11:14:56

When I looked at that file I thought it said 'all your favourite titties' at first. Can't see any of the prices on that website.

pickledginger Fri 03-May-13 11:21:17

grin epic fail

The stuff those places sell is always tacky and overpriced. At £7 that's still a rip off.

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