First of all, I’m a historian (senior lecturer) at a mid-level pre-92 institution. To avoid drip-feeding, my publications are not as plentiful as a SL would usually have. This is because I’ve been very poorly over the last 8 years, have had 3-4 months of sick leave per year for most of those 8 years. I was promoted on the basis that my publications are of excellent quality—allowances were made for the impact of my illness upon the quantity of publications.
To get to the point—I am currently finishing a journal article, which will be my 4th. The first 3 have all been published in different journals. I’m wondering whether it’s OK to submit this current article to a journal I previously published with in 2012 (journal 1). I’ve only published one article since then.
My work fits with journal 1 very well, but im not sure whether it would be viewed negatively to go to them again. I have an alternative journal I could submit to, but it’s not as good a fit as journal 1.
This would be fine in my field, there's a few top journals and people go time and time again in them, but I'm in social sciences and I have to be honest, the quantity is bigger so some repetition is completely unavoidable!
I would send it where it fits best and where it's likely to get accepted, as if you want to increase the amount, then you don't want this one sitting around for a year or two bouncing between journals.
Also in a similar but different branch of the Humanities, and again it would be no problem here - if it's the most suitable journal and it's a big/good journal (as your two options both look to be) then it's not an issue at all. Quite a few senior scholars in my field have nearly all of their many articles published in only 2/3 journals (thus multiple articles in each one), as they suit the type of work they do (and often have practical benefits such as preferred timescales for revisions etc.).