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Feminism: Sex & gender discussions

Lazy blue/pink stereotyping

3 replies

themummyonthebus · 10/10/2013 12:56

Don't know if this is really the right place?

A local shop has just posted on my fb stream that the new iPhones are in - "Pink for the girls, blue for the boys and white for those of you who haven't made up your minds yet!"

Why does this irritate me so much? I commented on the lazy stereotyping and immediately got the response "but it's just a joke/lighten up" but the joke isn't even funny Hmm

This is a shop that (of course) has its aisles for "girls" toys and "boys" toys 'properly' colour coded for Christmas...

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TwoStepsBeyond · 10/10/2013 13:16

The problem is that on its own, this is just a flippant remark and without thinking any more deeply about it, the people who have posted this will think it's just 'clever' marketing to aim products at certain groups.

I tried explaining to my BF about the whole 'pink stinks' and let toys be toys thing the other day (he has 2 DDs) and he didn't get why it was such a problem. With DSs and DDs myself, I see the differences in the toys that are aimed at them, in their reactions to certain ideas, and I see how society is training them to behave in certain ways which a couple of years previously they would never have considered.

Don't take it to heart that they didn't immediately see the error of their ways and just hope that your comment made one person think "oh yeah, actually my DD might like the blue one".

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themummyonthebus · 10/10/2013 13:26

Thanks TwoSteps (looooove your name btw)

Oh I'm not taking it to heart as such, it's just the immediate response of "lighten up" has obviously been made without any deeper thought as to why I would have made such a comment in the first place. I'm torn between answering, "Yes, you're right! It's almost as funny as having your toy aisles colour coded pink and blue at Christmas time," or just ignoring it.

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grimbletart · 10/10/2013 14:03

Ah yes "lighten up" - the ultimate response when they don't have a logical answer.

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