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Alexa for Marks and Spencer

170 replies

Neveradullm0ment · 19/02/2016 20:25

Have you seen the clothes? On news websites

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AppleHEAD · 19/02/2016 22:51

I'm amazed that M&S think she is a good idea. Did you read the piece Sali Hughes wrote for The Pool about M&S and what they need? I think she was spot on. I just don't get the Alexa Chung thing at all

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wiltingfast · 19/02/2016 22:58

Well they need something

I was in there today and there wasn't one thing I could be arsed to put on my bones. Awful. Just awful.

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MadisonMontgomery · 20/02/2016 11:42

Oh dear. In theory it's a good idea - pull out popular pieces from the archives and reproduce them, but why on earth did anyone think it was a good idea to get Alexa Chung involved? I've just read the article on the Telegraph website and tbh I prefer the pieces before she 'updated' them!

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SirChenjin · 20/02/2016 11:48

Just read that Sali Hughes article - spot on imo. The accompanying photo of Alexa Chung in the frilly Lady Di blouse we all wore in the early 80s isn't really filling me with confidence...

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squoosh · 20/02/2016 15:30

Goodness....there's a ummm......lot of lemon in this collection. Who the hell wears pastel lemon? The last time I wore lemon was at my primary school sports day in 1984.

Alexa for Marks and Spencer
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SuperFlyHigh · 20/02/2016 15:39

It's like they have looked over the past few Top Shop boutique collections and a few catwalks (and slobbered over COS and &otherstories etc, Ted Baker etc) have thought "ooh I want a bit of what they're selling the customers won't care they'll see zingy colours and the Alexa name and buy buy buy"

But we won't buy will we?!

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gunting · 20/02/2016 15:44

Who are they aiming this collection at?

I like the idea but the 'reimagined' designs look like what you could get in Primark but made in slightly better material.

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Lambzig · 20/02/2016 15:52

Yes, pretty much prefer them before they were reimagined.

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Hotbot · 20/02/2016 16:26

Well I was all outraged of middle england this am when I couldn't find any pants to buy in a reasonable style or any tights. My size , completely fed up its sat am fgs it should be fully stocked

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RemusLupinsBiggestGroupie · 20/02/2016 16:31

It looks like yet another expensive campaign for M&S in which they fail to understand that horribly coloured polyester is absolutely not what women want, no matter whose face they put on the posters.

They make me really angry. I want to shop at M&S (and indeed sometimes do) but they don't seem to want to sell the kinds of things I want to buy. They need to do fewer items, much better, instead of thinking they can be all high fashion. They can't.

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PitPatKitKat · 20/02/2016 16:32

I think the problem with M&S is they really, really want to be something they aren't. And they won't ever be. And they can't/won't accept it.

On the one hand, you've got to admire the persistence. On the other hand, they could just go back to manufacturing in this country or at least in Europe, actually produce styles that people want and would buy and stop torturing both themselves and us in the process.

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HRHsherlockssextoy · 20/02/2016 16:34

They did an archive collection a few years ago. I don't get why this collection is so exciting.

I was in m&s the other day, and the average age of shopper was 65. I know they want to attract a younger audience but alexa is not the way to do it.

They need to throw about 2 thirds of the clothes and shoes, which are equally awful, in a skip and turn it over to food because it's not happening.

That or hire Zara designers. My mum buys Zara and she's 65.

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Floisme · 20/02/2016 16:35

There are so many women who could have fronted this. Just off the top of my head, Jane Birkin, Marianne Faithful, Joanna Lumley or Helen Mirren would all have made me sit up and watch.

I do quite like Chung's style - on Alexa Chung but no way do I take note of anything she wears or says.

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Hotbot · 20/02/2016 16:38

I agree Remus, I want cotton stuff not polyester

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Tate15 · 20/02/2016 16:45

I like Alexa's look and some of the redone clothes for M&S.

The only thing that I can see and it's a big thing is that the clothes she has picked out are only going to suit slim figures.

I love the blouse/top with the grill neckline that she is wearing with the trenchcoat which I also like.

From my point of view I'd rather see clothes picked by her than those put forward by Towie characters.

I like what Alexa has contributed from the selection of clothes I've seen so far.

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Wolpertinger · 20/02/2016 17:55

So from what I can see there's not one sensible hemline, nothing for those with boobs and it's very very lemon.

Clearly for all those teens and early twenties M & S are hoping will shop there.

What about us, their core shopper? Don't we get anything wearable?

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gunting · 20/02/2016 18:00

Wolper I'm 23 and I don't think I'd wear any of it. Maybe the blue 'Elsie' dress but I think my arse would hang out of it.

It's very meh.

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Wolpertinger · 20/02/2016 18:02

Thanks - is this really the best M&S archive had to offer? And why does their archive look exactly like Alexa's current wardrobe Confused

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Neveradullm0ment · 20/02/2016 20:37

One of my friends who lives in Italy put it best - over there they make clothes for older women not teenagers!

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SexTrainGlue · 20/02/2016 20:50

I don't actually know who Alexa Chung is.

And so I thought that this was M&S taking on Alexon.

That yellow is horrible. Whatever the inspiration behind it. And I won't buy polyester (both/either outer and lining). M&S went wrong in the 1990s, when it failed to realise that Prada was fashionable (for some) despite polyester, not because of it.

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Tate15 · 20/02/2016 21:00

The yellow that some of you are banging on about look like clothes protectors to me!

See here
i.dailymail.co.uk/i/pix/2016/02/19/11/315A1B0A00000578-3454361-image-m-42_1455883054105.jpg

I think I will purchase the blouse and the trench, they look lovely. I hope they are as nice as they look in the photo.

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Lanark2 · 20/02/2016 21:06

Its Thingy cuckoos sexy in a stickthin.. Its brill AND skill.

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IWannaHoldYourHand · 20/02/2016 21:12

I quite like lots of it, and will probably pick some bits up, including the frilly shirt.

I think the problem with bringing back designs that you can pinpoint to a specific date is that people who remember them the first time around see them as old fashioned and boring.

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niminypiminy · 20/02/2016 22:16

I love lemon and it's one of my very best colours, goes with so much and is so flattering. So I'm very excited. I also liked the grey pleated skirt and the high waist wide leg turn up trousers.

As usual if the MN verdict is that something's horrible I will usually like it.

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Floisme · 20/02/2016 23:01

When I was about 22, I tried on this lemon dress and the colour looked great on me. I didn't buy it because it was too expensive (about £9.99) and I've never seen that shade again....

Anyway now I've had a proper look, as opposed to just snarking, I actually do quite like some of it on Alexa Chung but I can't see myself in anything other than the wide leg trousers.

And I can't look at a frilly shirt without thinking of poor old Diana.

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