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Making Children Aware of Advertising and Marketing

2 replies

onebatmother · 23/04/2009 12:50

Hello dearies

If any of you lefties (or even middlies or righties) are interested in giving your DCs the tools to think objectively about the commercial messages that bombard them, there's a good tip sheet here

I've been attempting to brainwash empower ds (7) since he was quite small, but amazingly he still feels the siren call of a McD's Crappy Meal...

And I know it's only going to get worse.

OP posts:
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annoyingdevil · 23/04/2009 13:22

Thanks! My two year old and four year old already recognise the Tesco and McD logos.

DD watched 'Milkshake' once and is asking for LelliKelli shoes (wtf?)

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Bramshott · 23/04/2009 13:26

Thanks - that's really useful.

One of the most useful lessons DD1 (6) has had was a product that was advertised on the TV, which she wanted for Christmas, and got, which then didn't have half the 'extras' it was advertised with. This prompted a very useful dicussion about how the adverts can featurs things which are different from what you actually get if you buy it, and that that's done to make it look more appealing and make you want to buy it!

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