I've been noticing it for a while with different things, but today I looked for Playskool Heroes Star Wars as its limited in this country but thought I'd check eBay. The figures you can get for £6.99 in Toy's r Us etc they're selling for £20 a piece labelled "very rare!!!!". They're not rare. I barely think they're worth £6.99 but that's besides the point.
Have seen it on other stuff like I said. Why do they do this? Why so greedy? They can't possibly sell!
My theory is that many people don't bother to compare prices, and just think that eBay is always the cheapest. I agree that they are unlikely to sell and will probably end up reducing them. Self defeating really.
I think certain toys sell out in particular areas of the country so do sometimes become rare, for a particular region, or even a particular amount of time. Sellers will often up their prices then and just leave them at that price until the demand has dropped right off again.
I have been caught out. I have been after a larger size of hair grip for my dd, you know the snappy ones? I ordered what we're described as large and when they arrived they were just the regular tiny ones you can buy for pence. Seller had described as 'large' but I found theyhad covered their back by including measurements in small print.