MEDIA: Daniel Popescu and fellow student
Fri 08-Mar-13 16:05:47
Hi all,
I am representing a group of five students currently studying a Masters in Public Relations at Bournemouth University.
We are doing a project relating to Hand Sanitizers and anti bacterial products. As mums have been identified as a key target market for our client, we believe that any help from Mumsnet would be perfect.
The link below is for a questionnaire which should take only a few minutes to complete.
https://docs.google.com/forms/d/1Q6oMyLsPuAE-LbvH-GeHATxUZZkrg60FCWJCwBobw70/viewform
Thank you for your time and we look forward to seeing your responses.
All the best,
Daniel Popescu, Lucy Vollborth, Caroline Karpiel, Sophie Mausolf, Mengying Zhu
Gunnersaurus
Fri 22-Mar-13 23:59:52
To HippiTEEHoppoTEE
It is a university campaign- thus it is a hypothetical campaign- our ideas will not get used in any actual campaign, but in order for it to be as realistic as possible, we are expected to do proper research- hence this questionnaire
On a side note: as a Student of PR, I would disagree with the idea that a PR campaign is marketing, the boundary is certainly blurred but there are a number of important differences between PR and marketing
As a group of students we had to scrape together the coppers to pay the £30 to put the questionnaire up, so we cannot afford a bribe, instead please this picture of a baby sloth
Babysloth
I agree Deep. Where is the offer of a Dyson? <still bitter> 
But ive done it anyway. <helpful>
DeepRedBetty
Thu 21-Mar-13 10:54:19
And where was our bribe for completing this, hmmm???
MNetters don't get out of bed for anything less than a £50 Boden or Amazon voucher in a prize draw!
<flounces off>
HippiTEEHoppoTEE
Thu 21-Mar-13 10:50:26
"finally, no it is not marketing- we have singled Cuticura because our university project is based around developing a PR campaign for them."
Um...what do you think marketing is? So it is marketing. That's what a PR campaign is. Marketing.

BartletForTeamGB
Thu 21-Mar-13 10:47:54
Very difficult to reply when I don't use hand sanitiser. Also not able to say that I don't use hand sanitiser because soap and water kills more bugs and it won't kill things like norovirus. I gave up.
Gunnersaurus
Mon 18-Mar-13 12:05:15
To SPBInDisguise: Apologies for any mistakes, although it sounds like some of the issues (the age one) are to do with the questionnaire mechanics and are therefore beyond our control.
finally, no it is not marketing- we have singled Cuticura because our university project is based around developing a PR campaign for them.
Oh sorry no they were all starred. But the "what influences your purchasing decision" was highlighted. But I don't buy them!
Sorry just tried to do it and its an awful survey. Lots are not applicable with no not applicable option. Just tried to submit and its come back to tell me I've not selected an age - I have. Why is cuticura singled out - is this actually marketing?
Gunnersaurus
Sat 16-Mar-13 17:13:58
Gunnersaurus
Tue 12-Mar-13 11:26:39
YouHeardTheManTubbs
Tue 12-Mar-13 10:57:49
Done. Yes some of the questions need re-writing!
It does say "Do/Would you use" (at least, it did just now -- it may have been updated since 10:24)
Nipitinthebud
Tue 12-Mar-13 10:30:42
PeppermintPanda
Tue 12-Mar-13 10:28:43
Xpost with everyone else!
PeppermintPanda
Tue 12-Mar-13 10:27:31
Done, but it wuldn't let me leave a question blank - "do you use a hand sanitiser" I answered yes, the next question was "if no why not?" I had to answer other, even though the question wasn't relevant.
MerryMingeWhingesAgain
Tue 12-Mar-13 10:24:17
Some of your questions need a Not Applicable option.
Do you use a sanitiser - yes
Why don't you buy them - er, I do.
Do you go to festivals - no
Do you use sanitiser at festivals - over my dead body er I don't go to them? But I would if I did??
CryptoFascist
Tue 12-Mar-13 10:22:40
Please make your link active for those of us on phones.
EeyoresGloomyPlace
Tue 12-Mar-13 10:19:14
Done, although it made me answer the question about why I don't use sanitisers despite my previous answer saying that I do use them.
Gunnersaurus
Tue 12-Mar-13 10:14:05
Thank you Grockle, much appreciated