I'm enrol my son into a after school club programme called Active Gamerz, it's very different from any other club as it creates huge events at the end of every term.
Every school on their programme compete at the end of each term to be crowned Active Gamerz World Champions.
The 6 best kids form the school club represent their school at these events. It's very competitive and you get all this for the same price as a normal club.
I recently found out that the guys who run it were ex-professional football players and a very well known football player who currently plays for England is the majority shareholder. This why it seems they can offer more than anyone else.