Product reviews

One of our all time favourite carriers and I used it for both of my chunky boys. Ideal for newborns and I used the back carry position 'til they were roughly 2yo. With 4 different positions, it's a versatile, economical and supremely comfortable baby sling with a more mainstream look.

Really comfy for me, but I found it impossible to avoid my baby slipping down during wear, which meant that he couldn't see out. Also it's a bit annoying having all the trailing straps when you stop somewhere and take the baby out.

Great sling. Instructions available online if you lose your paper copy (instructions are essential for the first couple of times!)

By far and away the best baby sling / carrier I've used. It easily adapted to me,(size 12) and my rugby player build husband because of the long straps that you tie around you. It also easily adapts from carrying baby on the front, to the side, to the back, inward and outward facing, all because of its clever design and the different ways you secure it. You can even tie it in a certain way so that baby can breastfeed. It can carry a baby from birth through the toddler years, again because of the way it adapts and the different ways you can carry your child. The soft cord fabric was an added bonus and stays looking good easily and feels so gentle against baby's skin. I should sell for them really, I love it so much. My all-time, top-rated, totally essential baby product.

I loved the idea (no plastic catches, just nice soft material) and thought it looked a great halfway measure between the Baby Bjorn type carrier and the ring slings/pouches. But I was a bit disappointed to be honest. I found it quite fiddly to put on, and my little boy never really seemed that comfy in it (maybe I didn't get the positioning quite right when I tied it up). I only used it a few times and am using a Baby Bjorn with my second (with far more success).